Fuel Your Customer Training with Storytelling to Drive Engagement and Retention

Who doesn’t remember daydreaming their way through a boring class as a kid? It’s such a common memory: looking out a window, our mind somewhere else when we were supposed to be learning.

Daydreaming is something we do because humans crave stories. In fact, studies show that humans spend one third of our lives daydreaming, up to about 100 stories an hour.

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