When faced with the challenge, it is a bit like being handed the Schopenhauer Conundrum and asked to solve it.
The German philosopher Albert Schopenhauer who used parables to describe his philosophies back in the nineteenth century used this puzzle to prompt people to consider how to change their mindsets:
"A man of correct insight among those are duped and deluded resembles one whose watch is right while all the clock in town give the wrong time. He alone knows the correct time, but of what use it this to him? The whole world is guided by the clocks that show the wrong time."
When you sit around a boardroom table discussing attitudes of innovation, you may find yourself feeling that the safest road to take is to just surrender to those who say you should stick with the "tired and true", and forget that you know you need to change.
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