On-demand training is an effective way to increase long-term return on investment (ROI) for the resources allocated to customer onboarding and training.
Creating faster, accessible and more effective training leads to improved customer onboarding and long-term success. Salesforce.com, for example, states that "customers who invest in training consistently report >80% higher ROI on their investment. That’s why we offer a wide range of training options, from in-person classes featuring hands-on instruction, to virtual training, self-led courses, private workshops, and more."
These benefits can be tested and quantified by providing on-demand training to only certain groups of customers, and measuring short-term and long-term impacts on customer satisfaction (CSAT), Net Promoter Score (NPS), upsells, renewals, and revenue.