If you are using the 70-20-10 model, why are you asking for an ‘elearn’?

Potential clients often come to us wanting an ‘elearn’. We then ask some questions about the problem and we begin to talk about the 70-20-10 model and the full possibilities of digital learning. Depending on the problem we might discuss an approach, beyond just an elearn module, that integrates social learning and focuses on learning transfer.

Then, often to my surprise, our potential new client says, ‘Oh, yes, we use the 70-20-10 learning model already’. In the back of my mind I wonder why they are asking just for a formal solution, in that case. Then I discover that these organisations are using the model only as a part of their employees’ development plans, and are not actually applying it as a wider transformation of their L&D program.

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