Why we deliberately avoid certain types of information

The way we access information has seldom been under more scrutiny, with our ‘post-truth’ age prompting a great deal of analysis as to both how we access information, and the reliability of the information we access.

It’s a fascinating situation that derives directly from the sheer volume of information we have access to.  We have moved on from worrying about the volume of information towards both its quality, but also the ability of people to make decisions based upon the best information.

A recent study from Carnegie Mellon examines how we often discount information that doesn’t conform to our beliefs or threatens our happiness in some way.

Why we ignore information

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