Previously a part of the informal education system, e-learning is now a rapidly growing industry of $250 billion globally. Since the outbreak of the pandemic, there has been an exponential rise in the number of people inclining towards picking up practical skills. Along with schedule flexibility and easy accessibility, online courses are a great alternative to typical on-campus learning.
However, e-learning companies and online course providers have been battling the problem of decline in completion rates of the courses. Even though the courses have now become widespread, the high dropout rates persist. This democratic process of learning needs huge improvement in customer retention.
In our blog post, we’ll take you through the reasons why the customer churn rate is so high in e-learning courses and how you can improve retention rates.
Tags: Course Creation • Digital Marketing • Help Guides