17 of the World’s Best Demo Videos

I think you’ll agree with me when I say:

The majority of product or service demo videos are REALLY boring.

But why?

Because most companies fail to make the most of the storytelling and visual potential of the format or creatively adapt it to suit their specific purposes and ethos.

Which can be a costly error because, according to HubSpot, 73% more visitors will purchase after watching a great product video!

Now, you may be asking yourself, ‘But how can I be sure my demo video will work?’

Well, fortunately for you, that’s precisely what I’m going to tackle in this article.

But first:

What is a Demo Video?

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