It’s official! November is here and Black Friday will soon appear on the horizon.
The biggest shopping event of the year falls on Friday, the 27th of November and it’s the day most people – consumers and retailers alike, have been waiting for.
Consumers worldwide are ready to spend their money on services and products they have been wanting to get their hands on throughout the year. While retailers are going all-in with the hope to increase their sales and hopefully save themselves from bankruptcy.
The episodic year that brought the COVID-19 pandemic had most retailers suffering the most. Because of the current situation, we will see a very different Black Friday as in-store shopping availability is expected to be limited and spending will decrease slightly compared to 2019.
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