I just finished ironing my shirt. It’s a simple white dress shirt with some unique details. It has a European 8 spread collar (8! Not 7. Not 9. 8.) and a red detail on the inside of the cuffs. I like that flash of red to show when the sleeves are rolled up. The fit is impeccable, and it would be fair to say that it’s my favorite shirt. It was made just for me. As an amateur fashionista, I spend time, and money, on countless shirts, some of which I still own and actually wear, that aren’t quite right. Different brands, materials, discount items – nothing beats my simple white shirt.
So what does my laundry have to do with custom eLearning? Everything. From vision to design and execution, the story of my shirt is a metaphor for the ins and outs of custom eLearning production, and the dilemmas contemporary executives face when trying to decide whether to create custom eLearning or purchase off-the-shelf learning products.