4 Soft Skills Courses You Can Sell to Upper Management — Today

For the last several years, training gurus have been touting the importance of soft skills training in the workplace and shouting that next year is going to be the year when the soft skills training revolution arrives.

Most training professionals, however, are still waiting. Don’t get me wrong: soft skills are important. The American Management Association cites a Stanford Research Institute / Carnegie Mellon Foundation study that found that 75% of long-term job success comes from soft skills mastery, while only 25% comes from technical skills. And as a trainer, you may feel you have a duty to bring this important research to bear when creating an overall training plan for your company.

So why doesn’t anyone listen? Why hasn’t the revolution arrived?

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