By Edmond Manning, Senior Instructional Strategist
My favorite analysis question to ask clients is: “What if your target audience already understands how to perform the behavior you’ve outlined, but just doesn’t feel like doing it?”
Very often, I receive a blank stare with a standard answer. “They have to do it. It’s their job.”
I never get to say what I’m thinking, “Well then, why aren’t they?”
Tags: Edmond Manning • Instructional Design • Instructional Design Training • Instructional Strategy