7 Ideas to Market an LMS Internally

Either researching or developing an internal LMS is definitely no walk in the park. With factors that include design, content, usability, support and many other areas of interest that require painstaking evaluation – you need it to be a success with your staff.

This is where the crucial point of LMS marketing starts and it needs to be focused on the internal teams. The LMS is being developed for these individuals and it’s in your best interest and ROI that there’s minimal friction and maximum usage of the LMS.

The general assumption is that if it’s a business or compliance requirement then the staff will do the course – regardless of appeal, enjoyment and individual desires for career progression.

But long term use and dedication to the LMS means that there needs to be a certain buzz built around the new, shiny LMS that all staff will need to adopt and use.

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