7 Partner Engagement Best Practices When Setting up a Partner Portal

Are partners not logging in or engaging with your partner portal as much as you'd hoped they would?

Do your partners consider your portal to be “a mess”?


Partner engagement starts with you. Partner engagement with your portal starts with a good partner experience. If the experience you're giving your partners is lacking, assess your partner experience strategy first before concluding that nobody wants to engage with your partner portal.

Start by:

Aligning expectations from day one Following up on those expectations with regular cadences Having the right PRM vendor. Be sure you're using a PRM software that actually has the capabilites to cater to a good partner experience. Look out for features that allow you to 

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