You might be wondering why an eLearning company hasn’t developed a series of self paced modules for people to learn how to design eLearning. We haven’t because we know it’s not going to work. Designing high-impact eLearning is a ‘Renaissance skill’. It takes a complex mixture of instructional design, visual communication design and media design which can’t be learned by doing a series of eLearning modules. It needs a more sophisticated approach to achieve the complex learning that is required. The programs’ learning design is based on the 70:20:10 learning model.
The 70:20:10 model is a great way of explaining how learning really works and is a powerful mindset but it's not actually a framework for designing learning. One approach to using the 70:20:10 model for learning design is using an ecosystem approach of connected components working together.