The participants going through the global pharmaceutical business simulation today listened to the ground rules that “this is a safe learning environment and there is no such thing as a bad question.”
“I am in R&D and I am having a hard time remembering some of these key business metrics like gross margin, operating margin, and which levers to pull to impact them.”
I shared a quick response and promised a nice blog for her team and the rest of the cohort developing their Business Acumen and Leadership skills this week.
For most business professionals, their primary business objectives are to generate as much profitable revenue as possible over a sustained long-term period of time. While most non-MBAs understand what revenue is, it is the “profitable revenue” that can sometimes be tricky and needs further defining.