“According to scientists, the age of smartphones has left humans with such a short attention span even a goldfish can hold a thought for longer” The Daily Telegraph, 2015
We know this, right? We’ve read the headlines and our Facebook feeds remind us constantly that our smartphones are eroding the attention of our children, our colleagues and, well, everybody!
We’ve seen this ourselves too as our clients shun day-long – and multi-day – courses in preference for bite-sized sessions, and micro-learning over full-length e-learning courses.
With reluctance, we’ve acceded to these demands and, whilst we provide these diminished offerings, we tell anybody who’ll listen that people don’t know how to learn anymore and that ‘snacking’ rather than ‘feasting’ on learning is having a detrimental effect – on our impact and, certainly, on our clients.
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