Are Universities now Digital Businesses?

The digital age has hit the higher education community quicker with the impact of Covid-19. All the innovations and developments that were due to aid teachers and professors had to speed their process up. Considering the rapid development and promotion of digital tools in universities, have they become more digital businesses than institutions of learning?

‘Digital business is the process of applying digital technology to reinvent business models…(and) innovating products that create new value…’ There are different ways to define what a digital business is, but this is the main idea. Ultimately, a digital business takes technology to upgrade an institution or organisation, in order to improve the services offered and experiences of the consumers. With this in mind, let’s see whether higher education institutions have become digital businesses, exploring how and why they’ve done it.