Are Videos the Best Way to Learn? 3 Reasons to Use Video in Learning

Video has quickly become one of the fastest ways to gain and keep attention. According to a Forrester report, employees are 75% more likely to watch a video than read a document. Beyond work, your learners engage with video daily—it’s why YouTube, Snapchat, Instagram, and TikTok are so popular. This begs the question: are videos the best way to learn?

Video packs a powerful learning punch for formal and informal training—here are three reasons we think video is a critical learning medium.

Why use video in learning? 1. Video simplifies learning