CBLPro Success Stories #1: Malay Mehrotra

Malay Mehrotra is the Content Manager at CBLPro. He is a Content Marketing professional relatively new to the eLearning industry, as well as CBLPro, but one who grasped the reins quickly at CBLPro, steering its content marketing strategy towards success. Malay started out in the News/Media industry, where he learnt that creating good content means that you have be a generalist, a jack of all trades. Soon, Malay dove straight into what he loved the most, creating all types of content for various industries at a Digital Marketing Agency, where he got a hang of what each industry requires in terms of content, as well as gleaned deep knowledge about the intricacies of publishing content on the web, including various social media platforms.

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