Color Theory for eLearning

We had a great webinar last week on designing visual hierarchy. Our senior designer, Stacey Wilhelmsen, touched on some elements of color while discussing visual hierarchy principles. It sparked a great discussion and many more questions about color from the audience, so today I’m going to talk a little bit more about various ways to use color in eLearning.

A study titled “Impact of color on marketing” revealed that up to 90% of snap judgments made about products can be based on color alone. In our situation, the product is the eLearning course and those judging it are the learners. So you want to make good color choices!

Know Your Audience

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