Companies Turn to Customer Training to Drive Growth

New Report Finds 87% of Respondents Expect Customer Training Programs to Increase Over Next Five Years

BOSTON, MA – A new study released by Thought Industries found that 87% of respondents expect their company’s customer training program to increase over the next five years. The 2019 Customer Training Trends Report predicts companies will embrace customer training to strengthen onboarding programs, reduce churn, and drive business growth.

76% of the 140 participants surveyed, identified that the amount of customer training their companies offer has increased in the last five years. Additionally, 69.5% of respondents identified that they now view customer training as an “extremely important” component to their overall customers’ success program.

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