Corporate MOOCs Reveal How Badging Can Boost Your Brand

This week, Managing eLearning features a guest post from Lauren Gray, a Marketing Intern at Web Courseworks.

MOOCs are Maturing 

A Massive Open Online Course, otherwise known as a MOOC, provides users with unlimited participation and access via the web by including interactive user forums to support community interactions between the users and the instructors. MOOCs rely on user-generated content to recreate a personalized classroom experience. Social learning is a contributing factor to why MOOCS are successful and one of the reasons they require such a massive audience. The large user-generated audience creates an online discussion portal for users to refer to if they have questions regarding the course. The most important thing that helps students succeed in an online course is interpersonal interaction and support. With the recent boom in popularity for online learning content, MOOCs are maturing from an academic phenomenon to a type of online learning that is being adopted by corporations.

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