Dementia Awareness – A Case Study

In the summer of 2021 Nice Media collaborated with South Central Ambulance Service (SCAS) to produce a series of learning drama videos about dementia awareness.

The project went on to win a Learning Excellence Award 2022 (Public Services category) and a Learning Excellence Award of Merit (Health category). 

The Need

The project came about after Health Education England mandated Tier 1 Dementia Awareness training.  As part of SCAS’s response to this, Nice were commissioned to produce approximately 20 minutes of video content, to be delivered in chunks.  Some video content on the subject did exist, but it was out of date and not sector specific.

The Nice videos were to be used within teaching sessions delivered in person or virtually using Microsoft Teams (or similar platforms) reaching more than 50,000 Ambulance staff (all roles), across several Trusts, including more than 22,000 paramedics.

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