As someone in the field of education, it’s possible you’ve kept your business away from digital marketing as much as possible. The traditional belief is that there should be no need to market a service that everyone wants and benefits from. And while there is nothing wrong with this belief, the truth is that times have changed.
Today, it is not only imperative for educational institutions to jump on the marketing bandwagon, it’s also become crucial for content creators (whether they are educators or publishers) to market educational content. Without a consolidated marketing effort, your content may get lost in a sea of competition.
In this guide, we’ll take you through the basics of creating a successful digital content distribution strategy for education. By the end of this, you should not only be able to start distributing your content, hopefully your current and prospective learners will have easier access to it.
Tags: Blog • digital publishing • eBook solution • education technology