Effectiveness of eLearning in Product Training

“But, ma’am/sir I simply can’t find out what is wrong with the product.” Imagine having this conversation with a salesperson who recently sold you some latest equipment. Frustrating right? Conversing with a person who doesn’t know what is being sold. Well, this, in turn, can be fatal for the product itself, affecting sales and even the general outlook about the product.

The product market is huge, with Consumer Products, Industrial Products, Organizations, and ideas being added to the mix each day it keeps expanding. And with most new products varying in about everything from unboxing to installation to usage and more, things become a bit confusing for the sales team as keeping in mind the minor changes in each product may not be as easy as it sounds. The lack of clear understanding, however, can be critical as it may affect the sales, individual performance. This is why product training is essential. And in the modern multi-device, digital and mobile world, product training needs to be fast and precise to stay up-to-speed with the competition.

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