Event Trends: Staying Virtual in 2021

As 2021 kicks off, there is hope in the air. The COVID vaccine is being distributed and many are hoping that throughout the year we will be able to start returning to doing things we did pre-pandemic. For some, this includes hosting and going to in-person conferences and events. 

We’ve already received many questions from clients and prospects about what 2021 is going to look like, but the truth is, we don’t know. No one really knows! So here are the best tips we can give you. 

1. Virtual is Here to Stay.

 No matter what happens in the next 3, 6 or 12 months, after a year of virtual events and conferences, a virtual component will now be expected. With ongoing travel bans and varying comfort levels, even if you can have an in-person event, there will be plenty of people who may have attended in the past who cannot or will not go right now.  And not to mention the considerations that will need to be made from a planning perspective regarding diminished room capacity restrictions that will limit the size of the in-person audience.  

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