The world’s most popular search engine, Google, has gone mobile-first. What’s behind this change and why should L&D follow suit? In this blog, we’ll find out why mobile learning should be a priority for learning professionals.
When Google makes changes, the world tends to sit up and listen. So when Google recently announced plans to prioritize sites that are optimized for mobile over desktop sites in search rankings, it was big news.
But while businesses across the world scramble to make sure their websites are beautifully responsive and mobile-friendly, Google’s decision demonstrates a much wider trend in the way we now interact with digital content.
Mobile devices are now the primary method many of us use to shop online, watch TV, listen to music and, of course, search for information. Recent research from SEO agency Stone Temple has shown that 63% of web traffic in the US now comes from mobile devices, up from 57% last year.
Tags: Blog