Four Communication Principles for a Vibrant Virtual Learning Experience

At some point in March 2020, after the lockdowns started (and we realized this was the new normal), I scrapped the rational and predictable product plan I had made just months earlier. We only had days to decide how to deliver our corporate and public communication workshops in a virtual format. Traditionally, people had attended in-person, at our headquarters, or on their company’s campus. These in-person workshops made up the bulk of our training business revenue, but it was clear that in-person training wouldn’t be back for the foreseeable future.

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