Have we reached Peak LMS?

Last Friday Instructure celebrated its long-awaited IPO. The market bid the LMS provider a rather warm welcome, closing around 8% up in afternoon trading that day. CEO Josh Coates stated that there was a huge renaissance in education technology.

Since its launch in 2008, Instructure has slowly but surely nibbled away market share from legacy player Blackboard. And even though Bb is working hard on freshening up its software and image it seems that more and more clients bet the future of their institution on the newcomer. Even Bb shareholders want to cash in as long as the company is still worth something.

But what will come after Instructure? Ten years down the road, a long time in the (ed)tech space, Instructure will eventually turn into the huge bloated and outdated market leader. Who will replace them?

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