Holding Sales Reps Accountable through Training

According to CSO Insights, a firm that tracks sales performance, just 54.6% of sales reps in the US meet their targets each year. This is partly because accountability is not clearly defined and established, and behaviors and outcomes are not frequently monitored. CSO Insights also found that companies that implement a formal sales plan for their sales teams to follow see 60% of salespeople meeting targets, an improvement of over 5%. Regular monitoring can push that figure up to 72%.