How Learning And Development Is Your Secret Sauce to Growth Marketing

Co-Authored by our co-founders: Andrew Fayad and Simon Casuto

Believe it or not, but your Learning and Development (L&D) department is the key to getting your growth marketing strategies on point. You want a consistent, engaged, and loyal audience, right? Well, so does the L&D department, they just do it internally.

Most marketers tend to look at what competitors and colleagues are trying out, and they then pick and choose a few “new” methods to try. Utilizing that strategy, it’s easy to think that we have exhausted all new ways to enhance our marketing strategies. But that’s not the case!

When it comes to L&D, the tendency is to keep it on the self; thinking that’s it’s only good in a few ways:

Onboarding Skill enhancement Product knowledge Customer service

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