How Microlearning Has Macro Impact on Conference-Goer Retention

There’s nothing quite like attending a well-organized, engaging, and high-energy conference. Whether it’s to improve your sales tactics or it’s all about your industry, you leave feeling amped and energetic; ready to apply your new knowledge to your role–and eventually take over the world.

So why is it that the farther out you find yourself from a conference, the less inspired you are? It’s all about retention: Most of the time, those positive conference vibes are short-lived because attendees start to forget what they’ve learned. It’s a major concern for conference and event organizers, and one that can be almost completely solved by the addition of post-conference microlearning. Here’s how.

Drip, Drip, Drip

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