How to Build an Engaging Edtech Marketing Plan Infographic

How to Build an Engaging Edtech Marketing Plan Infographic

Technology is becoming an integral part of 21st century classrooms — if it hasn’t reached that point already. Some proof: Global spending on edtech is in the billions, and it’s expected to keep rising. Data from Agile’s latest survey of Curriculum Directors gives insight into how to create a strategic marketing plan that helps you get noticed in this booming market.

1. Meet educators where they want to learn about edtech.

Some of the top resources Curriculum Directors value for edtech are … not so techy. This points to the importance of an integrated marketing strategy that’s online and off.

83% Conferences 69% Word of mouth 51% Email newsletters, offers and promotions 50% Webinars

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