As the world goes digital, publishers can no longer afford their customers PDF files as eBooks, given that the readers expect to access premium content online. It is little wonder then that publishers are taking the ePUB3 conversion route to digital publishing for their eBooks.
The ePUB format is easily accessible across a range of devices including mobile, tablets, notebooks and computers.
The ePUB standard is developed and maintained by the International Digital Publishing Forum (IDPF) and is endorsed by the Book Industry Study. ePUB3 is the latest version of ePUB, based on the latest HTML5 standard. The ePUB3 format is dynamic in nature and is supported by emerging technologies such as HTML5 and CSS3.
Since it is an HTML5 format, text can be hyperlinked to refer to both internal sections of the eBook and external reference links, for more information on the subject. ePUB3 also incorporates SEO capabilities enabling online readers to search content based on keywords.