How to Create a Custom eBook App to Reach a Wider Audience

The world of publishing has been in the midst of an unprecedented flux over the last decade or so. While the millennials and gen Z are reading more than their parents and grandparents ever did, they prefer doing it on the go. Consequently, the eBook market continues to flourish and expand. In this scenario, it has become imperative for people in the publishing business – irrespective of whether they are legendary publishing houses, startups, or offline sellers – to enter the digital fray. Which brings us to the question of how to create an eBook app to capture a wider cross-section of readers?

The answer to this question can be a little tricky, given that there are many variables at play. Let’s decode these to help you decipher how to create an eBook app that brings in optimal returns for your business.

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