Search Engine Optimization (SEO) is essential to successful marketing today. And effective SEO is as important to selling online courses as anything else. This article will walk you through the three main ways you can use LearnUpon’s SEO features to help you sell more online courses. It does assume you know a little about search engine optimization already. If you don’t, go take a look at the Moz Beginners Guide to SEO and brush up on the most important terms, like keywords and meta tags. To benefit from these guidelines, LearnUpon’s eCommerce features should be enabled in your portal. Contact your account manager if that’s not the case.
Step 1: Create a list of keywords
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