How to Find and Secure Speakers for Your Online Conference

Let’s say your association has an incredible concept for an online conference, and you are determined to make it happen. You are knowledgeable and familiar with everything related to this concept, but you know you still need to get other presenters involved. A variety of speakers or presenters keeps a conference fresh by showing different aspects of a subject coming from different types of industry leaders.

Where do you start?

Many online conference planners begin by identifying the content most important to the target audience. What is trending today? What does the future look like for your industry or field?

Once the hot topics are identified, it’s easier to target presenters who specialize in these topics. Following this process, planners typically create a media press kit. The media kit is a multipurpose marketing tool that can be used for sponsor recruitment, media relations, event promotions, and speaker/presenter recruitment.

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