How to Grow Your School with Affiliate Marketing

Being an online school owner and educational product creator is often challenging because you also have to attend to the marketing side of your business. Instead of you wearing a marketing hat, you could have a group of partners, like experts or influencers, do the marketing work for you.

It sounds ideal, but it’s true. You can actually build your own army of affiliates who will recommend your online courses to their audience. This is essentially affiliate marketing for online schools.

Affiliate marketing is an online sales tactic that involves promoting a vendor’s product in exchange for a commission. It is a business arrangement between an online product creator and a third-party business or an individual. The vendor pays commission to the business or individual in exchange for business leads or sales generated from the affiliate’s promotional efforts and direct referrals.

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