How to Leverage eLearning Software to Grow Your Association this Year

In 2017, an estimated 50 percent of associations said they didn’t experience membership growth.¹ That’s not because the hype about associations being on the decline is true. The opposite, in fact. Associations have incredible growth potential, they simply aren’t leveraging all the tools or strategies at their disposal effectively.

There are many strategies associations could use to increase their membership numbers, and you’ve likely already tried a number of them. But one you may not have considered or fully leveraged is eLearning software. A common tool in associations, or an investment that’s easy to make, eLearning software can foster growth by appealing to the right members and keeping current members happy.

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