How to Present a Business Case for a New LMS

Do you ever daydream about having a new learning platform? Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association.

Last week, we explained how to prepare your business case for a new LMS—from collecting evidence to gathering allies. Now, it’s time to learn how to present a business case for a new LMS to your board, CEO, or other decision-makers.

Learn about decision-makers and their expectations.

First, you have to learn about your audience: the decision-maker(s).

Who’s going to hear or read your presentation? Who makes the decision? Who influences those who make the decision—people at your association and people at other associations, i.e., respected peers or friends of decision-makers?

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