Marketing is no longer a dirty word in eLearning. In fact, now it is not even an option. As eLearning designers, you have to take your courses to your audience and convince them of their value. Else there are just 0-5 percent chances that they will take them. So the time has come for you to double up as a marketer. The How To Promote Your eLearning Program Infographic presents some smart marketing tips to make your courses fly off the blocks.
1. Know your audience better than you know yourself.The first rule of marketing: Create buyer personas. This rule applies for eLearning too. You shouldn’t start creating an eLearning course without knowing exactly who your learner audience is.
2. Tease your learners.Tags: e-Learning Infographics • eLearning Marketing Infographic • elearning marketing tips • eLearning Program Infographic • eLearning Program Promotion Infographic • Promote eLearning Courses Infographic • SHIFT eLearning Infographics