How to use Coach + Campaign Monitor

It’s tempting to judge the success of your course based on signups alone.

You may think, “wow, 100 people purchased my course, I’m doing pretty well!”

But what happens if only 10% of those students completed your course?

While your first reaction may be frustration, there’s actually a way to make sure that 100% (or at least more than 10%!) of your students remain engaged beyond Day 1.

The way to do it? Weekly emails.

An automated drip email campaign can help nudge, motivate, and engage students who immediately fell in love with your course, but then quickly fell off the wagon.

We’d recommend starting with at least 8 short emails to keep your students engaged for the first two months of your course. This will get them through the length of time that it takes to turn learning into a habit, plus, you can always learn and adapt the sequence later.

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How to engage the 90% of students who don’t finish your online course Memberships are coming this Fall
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