Images in Online Training

Why should instructional designers use visuals in their training? As John Medina states in Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School; vision trumps all other senses. If you want learners to recall your message, use images any time they are appropriate. According to Dr. Medina, when information is presented orally, people remember about 10 percent when tested 72 hours after exposure. That figure goes up to 65 percent if you add a meaningful image.  

Estimated reading time: 4 minutes plus time to view movies

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