Introducing The Sandler + Grovo Microlearning Sales Bundle

Sales is the most common profession in the United States – but it’s one of the most challenging. According to a recent study by CSO Insights, only 53% of sales professionals are meeting or exceeding quota. And that percentage has fallen every year.

Why is sales getting harder? For many salespeople, the most common tactics – like pitching early, providing information, and pushing for a yes – are outdated. They don’t fit the needs of the modern buyer.

Sales has evolved. And it’s time for salespeople to catch up.

Modern buyers have more information at their fingertips than ever – and, more often than not, they’re coming into a conversation with a sense of their options. In fact, recent research shows that 67% of the buyer’s information-gathering happens digitally. If you spend your sales conversations giving more information than you gather, you’re no more valuable to the buyer than a Google search.

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