Learning and Customer Satisfaction

Sign up now for a free webinar on April 3rd at 1 PM Eastern with Tim Durnaleau, VP of Marketing for SAP Litmos and Laura Beth Matson, Director of HRIS for GEC Packaging Technologies on practical ways to leverage learning to drive customer satisfaction.

How important is customer satisfaction?

There is the old adage, “The customer is always right” and countless books and papers outlining business strategies put customers at the forefront of everything. Brandon Hall Group research says that the number one business priority for organizations through 2020 is customer satisfaction. It far outranked things like gaining market share, developing new products and retaining top talent. But how do we improve customer satisfaction? And are we chasing it at the expense of other things, ultimately causing it to decline?