Leveraging Google Tag Manager, Analytics, and Ads for Ecommerce and WordPress LMS Websites with Shopify Store Scaling Expert Brad Redding

Learn about leveraging Google Tag Manager, Analytics, and Ads for ecommerce and WordPress LMS websites with Shopify store scaling expert Brad Redding in this episode of the LMScast podcast hosted by Chris Badgett from LifterLMS. Brad is from a company called Elevar, which is a tracking software that helps people track conversions across platforms like Facebook to your website.

In this episode Brad shares some key tips he’s learned and how they can apply to online course creators looking to navigate the world of advanced analytics tools. Google Tag Manager is the tool Brad recommends getting started with, as it’s the conduit to implement other pieces like Google Ads, conversion tracking, remarketing tags, Google Optimize, Google Analytics, GA4, any of the other marketing tags.

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