LifeTunes Knowledge Marketplace, a newcomer to the EdTech scene labeled by some as the ‘iTunes for Knowledge’, is a knowledge marketplace that lets anybody easily sell ‘mini-courses’ directly to the worlds mobile phones. Early adopting instructors get 70% of revenues. The evolving consumer, who likes to learn 80% of the content in 20% of the time whilst on the move, can chat with people in their location who have also bought that specific LifeTune.

In this article, founder Shane Colwell explains in three points what compels him to connect those with knowledge to those without through the LifeTunes marketplace.

Knowledge Sharing, Not Information, Gets People Ahead in Life

 “Sharing knowledge is not posting long courses online, writing encyclopedic articles or giving access to generalized content that explains the “what” and not the “how”. Such things are information sharing. Sharing knowledge is when people who are passionate about what they do or have learnt in life help others develop new capacities for action. It is about developing an eco-system of support for people to improve their lives’

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