Local SEO

Local SEO is becoming increasingly important as more and more people use mobile devices for search.

It also explains why business owners are desperate to make sure their website is online so people can find them.

In some ways, mobile apps have taken over for search engines. Since Apple and Google are developing their own iOS and Android apps, as well as offering Google the Android Market (GMA) and Google Play on Android, businesses need to provide a unique mobile experience to attract traffic, or at least attract Google users who may otherwise not bother to come to their website.

Social Media Analytics

Social media analytics has taken a major step forward with new apps that do a far more complete job of helping businesses and marketers measure their performance.

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