The global mobile learning market is forecast to hit $8.7 billion by the end of 2015 and looks set to reach $12.2 billion by 2017. Bring Your Own Device (BYOD) initiatives are becoming standard practice for many organisations and learners who are used to accessing corporate systems and data from their own mobile devices are driving demand for mobile learning. Meanwhile, EUdigitisation initiatives, such as the Opening up Education programme funded with tens of millions of Euros, are also driving the adoption of mobile learning.
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