The following article is written by guest blogger Devlin Peck, an instructional designer and eLearning development consultant. Learn more on Devlin Peck’s website. To submit a guest blog you’ve written, fill out our form.
When I started my instructional design and eLearning development practice, I spent the majority of my time working in Articulate Storyline. Like many others in this space, I built my business by designing engaging and effective eLearning. However, I quickly realized that I didn’t have the right data to make these claims.
I could collect quiz scores and completion data with the standard SCORM specification, but this fell short for many of the learning experiences that I was designing. For example, I wanted to know which choices users were making in the branching scenarios. I wanted to know whether or not they were viewing the optional resources and videos, and I wanted to know if they were having trouble with any particular interactions or activities. SCORM data didn’t help with any of this.
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